Meta Ads for Service Businesses & Ecommerce | The Agency Alternative
Meta Ads Management

Tired of Meta Ads that burn budget and deliver nothing?

We run Facebook and Instagram ads that generate real enquiries and sales from people who actually want what you offer — not likes, reach and vanity metrics. Full creative production, AI lead magnets and retargeting included.

  • Qualified leads — people actively interested in what you sell
  • Full creative production — copy, images and video handled for you
  • AI lead magnets available as an add-on — calculators, assessors, AI chat and more
  • No lock-in contracts — stay because it works
See If Meta Ads Work for You
5.0★
Google Rated
150+
Businesses Served
$15M+
Revenue Generated
Industry-recognised digital agency
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Trusted by businesses across Australia

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Why Meta Ads failed you before

Most businesses have tried Facebook Ads and been burned. The problem usually isn't the platform — it's how the campaigns are built. Here's where most agencies go wrong.

🎯 Wrong Objective

Most agencies optimise for clicks, reach or video views. We optimise for leads, booked calls and sales — the only metrics that actually pay your bills.

🌟 Weak Creative

Generic ads get scrolled past. We write direct-response copy and build creative that stops the scroll, earns attention and drives action. Creative is the #1 lever in Meta performance.

🔄 No Follow-Through

Getting a lead is step one. Without retargeting, follow-up sequences and nurture, you lose 70%+ of potential revenue. We build the full system, not just the ad.

What It Looks Like

Ads that stop the scroll. Tools that capture the lead.

From thumb-stopping Facebook and Instagram ads to AI-powered lead magnets that pre-qualify your prospects — here's what we build and run for our clients.

Meta ad example on mobile
AI lead magnet on mobile
Facebook ad example on mobile
🤖 Optional Add-On

Supercharge your ads with custom AI lead magnets

Instead of sending traffic to a basic contact form, we can connect your Meta Ads to custom-built AI tools that capture leads while delivering instant value to your prospect. Higher conversion rates, better lead quality, and a smoother experience from ad click to enquiry.

AI lead magnets are available as an optional add-on to your Meta Ads management, custom-priced based on the tool and complexity. Every AI tool integrates directly with your CRM so leads flow straight into your pipeline with automated follow-up already firing.

Learn More About AI Lead Magnets
🧮

Instant Quote Calculators

Visitors enter their job details and get a ballpark estimate. You get their name, number and exactly what they need — pre-qualified before you even call.

📋

Service Assessors & Quizzes

Interactive tools that help prospects understand what they need, then recommend the right option and capture their details in the process.

🤖

AI Chat & Booking Assistants

Custom AI that answers questions 24/7, qualifies leads and books them directly into your calendar — even at 2am when you're off the tools.

🔗

CRM Integration & Auto Follow-Up

Every lead captured flows straight into your pipeline with automated SMS and email sequences firing immediately to keep them warm.

How It Works

Our system for consistent leads from Meta

Strategy first, spend second. Every dollar backed by data.

1

Audience & Strategy

We research your audience, competitors and offer in detail before touching your budget. We map who to target, what to say, and what they need to see to take action — then build the strategy around your goals.

Strategy before spend. Always.
2

Creative Production

We write all the copy, build the creatives and produce the ad assets using direct-response principles from day one. Static images, carousels, video scripts — all designed to stop the scroll and drive action. Creative is the single biggest lever in Meta performance.

The creative makes or breaks your campaign. We get it right before launch.
3

Landing Page & AI Lead Magnet Setup

We connect your ads to high-converting landing pages or custom AI lead magnets that capture leads while delivering instant value. No sending traffic to your homepage. Every click goes somewhere built to convert.

The ad gets the click. The page gets the lead. Both have to work.
4

Launch, Test & Retarget

Structured split tests across audiences, creatives and offers. We build retargeting sequences from day one so visitors who don't convert immediately get followed up across Facebook and Instagram until they do.

70% of leads need more than one touchpoint. Retargeting captures them.
5

Optimise & Scale

Weekly reviews. Kill losers, scale winners. We track cost per lead, cost per booked call and cost per sale — not clicks and impressions. The longer we run together the more efficient your campaigns become.

Monthly reports with real numbers. No fluff.

Ready to stop wasting budget and start getting real results?

No lock-in contracts. No BS. Just a straight conversation about what's possible.

Get More Info
Why Choose Us

Why businesses choose us for Meta Ads

🎯 Leads & Sales, Not Vanity

We optimise for enquiries, booked calls and revenue — not likes, reach or impressions. Every metric ties back to your business results.

✍️ Creative Done For You

Copy, static images, carousels and video scripts — all written and produced by our team. You don't lift a finger on the creative side.

🤖 AI Lead Magnets Add-On

Boost your ad performance with custom AI tools — calculators, assessors and booking assistants that convert clicks into pre-qualified leads. Custom pricing based on scope.

🔄 Retargeting Built In

Full retargeting sequences from day one. Leads that don't convert immediately get followed up across Facebook and Instagram until they do.

👥 Work With the Founders

Kirk and Sam manage your account personally. Direct access, always. Not handed to a junior or offshore team.

🔓 No Lock-In Contracts

Month to month. Stay because leads are coming in — not because you're trapped.

🇦🇺 Australian Owned & Run

We understand Aussie buyers, how they scroll and what makes them act. Not an offshore agency guessing at local behaviour.

📊 Full Funnel Reporting

CPL, cost per booked call, cost per sale. Real numbers every month so you always know exactly what your investment is generating.

See It In Action

Real clients. Real results.

Hear directly from a business owner who went from inconsistent leads to a full pipeline.

Liam — LS Fencing  ·  Client Testimonial

What Clients Say

Real results from Meta Ads

These are real business owners who were frustrated with their ad spend before we took over.

Cost per lead dropped from $85 to $34 in the first month after they took over. The creative they produce is miles better than what our old agency was doing.

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Michael K.
HVAC, Sydney

Went from sporadic enquiries to a full calendar within 6 weeks. The quality of leads improved dramatically — less tyre kickers, more people ready to book.

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Lauren D.
Beauty Salon, Melbourne

47 seller appraisal leads in the first month at $38 each. Three converted into listings. The ROI on that alone paid for 6 months of management.

A
Andrew P.
Real Estate, Inner West Sydney

They took over our Meta Ads and within six weeks we had more enquiries than we could handle. Had to pause the ads for two weeks just to catch up on the work.

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Nathan H.
Pool Builder, Sydney

The AI quote calculator connected to our Facebook ads changed everything. Leads came in pre-qualified with job details already filled in. Completely different quality.

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Jason R.
Fencing Contractor, Brisbane

I was spending $3k a month and getting almost nothing. Same spend with TAA and I'm getting 20+ enquiries. The difference in how they approach creative and targeting is unreal.

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Karen L.
Cleaning Business, Adelaide

The retargeting sequence keeps our brand in front of people who've visited our site for weeks. We close leads now that used to just disappear. Game changer.

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Laura P.
Real Estate Agency, Melbourne

Other agencies reported on reach and engagement. TAA reports on leads and booked jobs. That alone told me they actually understood what I needed from my ads.

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Tim B.
Roofing, Brisbane
Daniel, Kirk and Sam
Daniel Son
Head of Sales
Kirk Skinner
Co-Founder
Sam Sommerville
Co-Founder
Meet the Founders

We've run Meta Ads for 150+ businesses. We know what actually works.

We're Kirk, Sam and Daniel — and between Kirk and Sam there's over 18 years of hands-on experience running Meta Ads for service businesses, ecommerce brands, real estate agencies, trades, health businesses and more across Australia.

We built The Agency Alternative because we kept watching businesses burn money on Meta with agencies that cared more about creative aesthetics than actual leads. We focus on direct-response principles, proper audience targeting, AI-powered lead capture and retargeting systems that actually convert.

Every account we manage is handled personally by us. No juniors, no offshore teams, no excuses.

Get Started

Let's see if we can get you more from Meta Ads

No lock-in contracts. No hard sell. Just a straight conversation about what's possible for your business and whether Meta is the right channel to get there.

  • No lock-in contracts — ever
  • Full creative production included
  • AI lead magnets available as an optional add-on
  • Managed by the founders — not outsourced